New Syllabus of BBS First Year Business English-I (2077/2078) TU/ Compulsory English/Course No.: MGT: 201
Full Marks: 100
Pass Marks: 35
Course Description:
Unit 1: Grammar and Writing Mechanics
15 marks (22 Hrs.)
Chapters: Sentences Elements, Varieties, Patterns, Types, Faults, Nouns, Pronouns and Antecedents; Verbs,
Tenses, Subject-Verb Agreement, Modifier and Connector Modifiers, Prepositions, Conjunctions,
Mechanics: Punctuation, Capitalization, Numbers
Unit 2: Using the Business language
5 marks (7 Hrs.)
Fundamentals of language: Language and Meaning Language, Society and Culture; Stylistic Features, Functions of Language Using Language Effectively. Strong Words, Coherent Paragraphs, Commonly Confused Words
Unit 3: Business Vocabulary
5 marks (7 Hrs.)
Importance of Business vocabulary; Vocabulary in Use; Business Specific Terminologies, Idioms and Expressions, Vocabulary in Communication Situations; Vocabularies in Writing Situation;
Vocabularies in Speaking Situation; Ways to Improve Business Vocabulary
Unit 4: Business Communication Messages
Written, Oral, Visual Messages, Electronic Messages, Nonverbal messages
5marks (7 Hrs.)
Unit 5: Business Writing 15 marks (22 Hrs.) Brochures: Guidelines and Instructions: Media Stories, Releases and Advertisements: Media Stories, News Reports, Articles and Stories: Broadcasting Stories, Press Releases, Effective Media Relations, Advertisements
Unit 6: Reading Strategies and Writing Process 25 marks (40 hrs.) Reading to Write. Becoming a Critical Reader, Brent Staples “Cutting and Pasting: A Senior Thesis”. Note-Making. Summarizing. Invention, Arrangement, Drafting and Revising. Editing and Proof Reading, Paragraph Writing
Unit 7: Patterns of Writing
30 marks (45 Hrs.)
Chapters:
A) Narration:
1.Sandra Cisneros: “Only Daughter”;
2. Bonnie Smith-Yackel: “My Mother never Worked”, B) Description:
1. Jhumpa Lahiri: “Rice”, Heather Rogers.
2. “The Hidden Life of Garbage”, Cause and Effect: Stan Cox:
3. “The Case against Air Conditioning”, Lawrence Otis Graham:
4. “The “Black Table is still There” Comparison and Contrast: Bharati Mukherjee:
5. “Two Ways to Belong in America”. Amy Chau:
6. “Why Chinese Mothers are Superior”
C) Definition:
1. Judy Brandy “I want a Wife”,
2. Gayle Rosenwald Smith. “The Wife-Beater”,
D) Argumentation:
1. Alex Tabarrok: “The Meat Market”,
2. Daniel Engber. “Let them Drink Water”
Prescribed Books:
1. Patterns for College Writing: A Rhetorical Reader and Guide.(30 marks)
Kirszner, Laurie G & Stephen R. Mandell (2012) Boston: Bedford/St. Martin’s.
2. English for Business Studies,
Kathmandu: Buddha PublicationsHolmes, H.I. (2019).
Suggested Books for Further Reading:
Tickoo, Champa & Jaya Sasikumar (1979) Writing with a Purpose. New Delhi: Oxford. Guffey, Mary Ellen & Carolyn M. Seefer (2011). Business English. Ohio: Cengage Learning
Oxford Business English Dictionary for Learners of English. Oxford: OUP